Acceptance of These Terms
By accessing and using this website you accept these terms and conditions in full. If you do not accept them, please do not use the site.
These terms may be updated from time to time. The version published on this page at the time you use the site is the version that applies, and continued use after a change constitutes acceptance of the revised terms.
The Status of Information on This Site
General Information Only
The content on this website is provided for general information and education. It is not clinical advice, diagnosis, or treatment, and it must not be relied upon as a substitute for advice from a qualified dental professional. If you have any concern about your teeth, gums, or oral health, consult a dentist.
Teeth Whitening Is a Cosmetic Treatment
Teeth Whitening as described on this site addresses the appearance of surface staining on natural teeth. It does not diagnose or treat decay, gum disease, infection, or any other dental condition, and it is not a substitute for routine dental care.
Individual Results Vary
Outcomes depend on factors including your starting shade, the type and extent of staining, enamel condition, existing dental restorations, and how closely aftercare guidance is followed. No specific outcome, degree of shade change, or duration of result is promised, and descriptions of typical outcomes should not be read as a guarantee of your own.
Accuracy and Currency
Reasonable care is taken to ensure the information published here is accurate at the time of publication. No warranty is given that it is complete, current, or error-free. Prices, service details, and coverage areas may change without notice, and the details confirmed to you directly at the time of enquiry take precedence over anything published on this site.
Illustrative Content
Where scenarios or example outcomes are described, they are illustrative and explanatory. They are not accounts of identified individuals and are not presented as verified customer testimonials.
Acceptable Use
You may view, download, and print material from this site for your own personal, non-commercial use. You may not use this site in any way that causes, or may cause, damage to it or impairment of its availability or accessibility.
You Must Not
- Use the site for any unlawful, fraudulent, or harmful purpose.
- Republish, sell, rent, or sub-licence material from the site without permission.
- Reproduce, duplicate, or copy material for commercial purposes.
- Systematically extract content by automated means, including scraping or data mining.
- Transmit or introduce any virus, malicious code, or other harmful material.
- Attempt to gain unauthorised access to the site, its server, or any connected system.
- Use the site in a way that could impair its performance or affect other users.
Availability
No guarantee is given that this site will be available at all times or without interruption. Access may be suspended, withdrawn, or restricted at any time without notice, including for maintenance.
Intellectual Property and Third-Party Links
Intellectual Property
Unless otherwise stated, the content, layout, design, text, and graphics on this website are owned by or licensed to the operator of this site. All intellectual property rights are reserved. You may not reproduce or redistribute this material except as permitted under the acceptable use terms above.
Third-Party Links
This site may contain links to external websites. Those sites are not under the control of the operator of this site, and no responsibility is accepted for their content, accuracy, availability, or privacy practices. The inclusion of a link does not imply endorsement.
Third-Party Services
This site loads web fonts from a third-party font service. Use of that service is governed by that provider's own terms and privacy policy. See the privacy policy for further detail.
Enquiries, Appointments, and Services
Enquiries Are Not Bookings
Submitting an enquiry does not create a contract and does not constitute a confirmed appointment. A booking exists only once a specific date and time have been agreed and confirmed directly.
Suitability Assessment
All treatment is subject to a pre-treatment consultation. Treatment may be declined where it is not considered appropriate — for example where there is untreated decay, unassessed gum inflammation, or expectations that whitening cannot meet. Declining treatment in such circumstances is a normal and intended outcome of the assessment.
Pricing
Prices published on this site are indicative and may change. Promotional pricing may be time-limited or withdrawn. The price confirmed to you at the time of enquiry, before you commit to an appointment, is the price that applies. Coverage areas for home visits may also change and are confirmed at the point of enquiry.
Your Responsibilities
- To provide accurate information about your dental history and any relevant health matters.
- To disclose existing sensitivity, restorations, or recent dental treatment before the appointment.
- To follow the aftercare guidance provided, which materially affects your result.
- To provide a safe and suitable environment where a home visit has been arranged.
- To give reasonable notice if you need to change or cancel an appointment.
Cancellation Terms
Notice periods, deposit arrangements, and any cancellation charges are confirmed at the time of booking. Please establish these before agreeing a date.
Limitation of Liability
To the fullest extent permitted by law, no liability is accepted for any loss or damage arising from your use of this website or from reliance on any information published on it. This includes indirect or consequential loss, loss of profit, and loss of data.
Nothing in these terms excludes or limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded or limited. Your statutory rights as a consumer are not affected.
Severability
If any provision of these terms is found to be unenforceable, that provision will be severed and the remaining provisions will continue in full effect.
Governing Law
These terms are governed by the laws of England and Wales, and any dispute arising in connection with them is subject to the jurisdiction of the courts of England and Wales.
Contact
Questions about these terms should be directed to the contact details published on the contact page once they are available.